Referrer Traffic by Page

Referrer Traffic by Page shows the exact referring pages that sent sessions to each tracked page on your website.


Overview

The table provides a detailed, filterable view of referrer traffic. Each row represents one combination of:


  • tracked destination page;
  • referring URL;
  • device; and
  • session total.

Use it when you need more detail than the Referrer Pages vs Sessions chart, want to investigate a long tail of referring URLs, or need to export the complete filtered result.


A session is not necessarily a unique visitor. One visitor can create more than one session.


How this differs from Referrer Pages vs Sessions

The two reports use related data but answer different questions.


Referrer Pages vs Sessions is a visual comparison:


  • for a selected page, it ranks referrers by sessions;
  • for All Pages, it compares referrer reach with session volume; and
  • the shared Referrer filter is deliberately ignored because referrer is the chart’s comparison dimension.

Referrer Traffic by Page is a detailed table:


  • it lists the destination page, exact referrer, device and sessions;
  • it supports sorting and pagination;
  • it uses the shared Referrer filter;
  • it can show one page or all tracked pages; and
  • its CSV export includes every row matching the active filters.

Access and scope

Referrer Traffic by Page is workspace-, website- and page-aware.


  • The active workspace controls which websites are available.
  • A website must be selected.
  • You can select one tracked page or All Pages.
  • A selected page must belong to the selected website.
  • The Referrer, Audience, Date Range and Device selectors all affect the table.
  • Markets and search groups are not used.

Wheremore validates workspace access, website access and page ownership whenever data is requested.


Before you begin

You need:


  1. A website assigned to the active workspace.
  2. The Wheremore pixel installed on that website.
  3. Tracking enabled.
  4. One or more pages added in Manage Session Tracking.
  5. Processed referrer activity for the selected filters.

If no usable referring URL was recorded, the row can appear as Direct.


Quick start

  1. Open the User Behaviour Dashboard.
  2. Confirm the active workspace.
  3. Select a website.
  4. Select a tracked page or All Pages.
  5. Choose a referrer or leave All Referrers selected.
  6. Select an audience.
  7. Select a date range.
  8. Choose a device or leave All selected.
  9. Review the table.
  10. Sort a column or change the number of rows shown when needed.
  11. Select Export CSV to download the complete filtered result.

Apply the filters

Website

The website selector restricts the report to tracked pages belonging to that website.


Changing the website clears the previous page context while the new page list loads.


Page

Choose a specific tracked page to answer:


Which referring URLs sent sessions to this page?


Choose All Pages to answer:


Which destination-page and referrer combinations generated sessions across this website?


The selector contains pages configured in Manage Session Tracking. It is not a list of every page discoverable on the live website.


Referrer

Choose All Referrers to include every recorded referrer in the selected scope.


Choose a specific referrer to restrict the table to that exact stored value.


Referrers retain their page paths and query strings. A campaign URL with UTM parameters can therefore be separate from the same page without those parameters.


Audience

Choose:


  • All traffic to include both audience classifications;
  • Prospects to include activity classified as unauthenticated; or
  • Identified visitors to include activity classified as authenticated or identified by the tracking configuration.

Audience classification depends on the Cookie or Cookieless setup, authenticated-user rules and exclusions configured in Manage Session Tracking.


“Identified” is an audience classification. The table does not reveal a visitor’s private identity.


Date range

Choose:


  • 7 days
  • 30 days
  • 60 days
  • 90 days
  • All time, where available

Finite periods include the current day. A 30-day report includes today and the preceding 29 calendar dates.


Device

Choose:


  • All
  • Desktop
  • Mobile
  • Tablet

When All is selected, device remains visible as a table dimension. The same page and referrer can therefore appear on separate rows for Desktop and Mobile.


Read the table

Page URL

This is the tracked destination page that received the session.


Select the URL to open the page in a new browser tab.


Referrer

This is the exact referring URL recorded for the session activity.


For readability, Wheremore removes:


  • http://  or https:// ;
  • a leading www. ; and
  • a trailing slash.

Paths and query strings remain visible and distinct.


Direct means no usable referring URL was stored. It does not prove that every visitor typed the address manually.


Device

This shows the recorded device category for that result, such as Desktop, Mobile or Tablet.


Sessions

This is the summed number of sessions for the page, referrer and device combination within the active filters.


The pink bar provides a visual comparison. Its length is scaled against the largest session total in the complete filtered result, not merely the current page of the table.


Sort and paginate the results

Select a column heading to sort by:


  • Page URL;
  • Referrer;
  • Device; or
  • Sessions.

Select the same heading again to reverse the direction.


The default order places the highest session totals first.


Use the row selector and pagination controls to move through the filtered combinations. The result count describes combinations, not sessions or visitors.


For example, 24 combinations found means 24 distinct page, referrer and device rows matched the filters.


Export the data

Select Export CSV to download the full filtered table.


The export:


  • uses the active workspace, website, page, referrer, audience, date and device filters;
  • respects the current sort order;
  • includes all matching rows rather than only the visible page;
  • includes Page URL, Referrer, Device and Sessions; and
  • is delivered as a UTF-8 CSV file.

The export can contain more rows than are currently visible in the table.


Referrer URLs and campaign parameters

Wheremore preserves full referring paths and query strings.


These values can therefore remain separate:


  • example.com/article
  • example.com/article?utm_source=newsletter
  • example.com/article?utm_source=paid
  • example.com/another-article

This detail helps identify an exact referring page or campaign URL, but it can also produce rows that look similar.


Use the UTM URL Builder, conversion reporting and campaign analysis when you need to assess campaign performance rather than raw referred sessions.


Interpret the report carefully

More sessions are not automatically better.


A high-volume row can represent:


  • a useful internal navigation path;
  • a successful external mention;
  • an active campaign;
  • repeated navigation between pages;
  • returning visitors creating additional sessions; or
  • traffic that does not convert.

A low-volume referrer can still be commercially valuable.


Referrer Traffic by Page measures traffic contribution. It does not, by itself, measure:


  • unique people;
  • engagement quality;
  • conversion rate;
  • revenue;
  • search ranking; or
  • whether a referrer should receive more investment.

  1. Start with All Pages, All Referrers, All traffic, 30 days and All devices.
  2. Sort by Sessions descending.
  3. Identify the leading destination and referrer combinations.
  4. Select a specific page to isolate its traffic sources.
  5. Compare Desktop and Mobile.
  6. Compare Prospects with Identified visitors when both samples are meaningful.
  7. Filter to a specific referrer to see where it sends visitors.
  8. Export the complete result for further analysis.
  9. Use Session Replay to inspect individual journeys.
  10. Use Page Engagement to understand behaviour on the destination page.
  11. Use conversion reporting to judge traffic quality.

Troubleshooting

No websites are available

  • Confirm a website is assigned to the active workspace.
  • Confirm your account has access to it.
  • Confirm it has not been removed.

No pages are available

  • Add or import pages in Manage Session Tracking.
  • Confirm the pages belong to the selected website.
  • Refresh after background processing has completed.

No table data appears

  • Confirm the Wheremore pixel is installed.
  • Confirm tracking is enabled.
  • Confirm the selected page has received sessions.
  • Select All Referrers.
  • Select All traffic.
  • Select All devices.
  • Increase the date range.
  • Allow aggregate processing to complete.

A specific referrer returns no rows

  • The selected page, audience, date or device filters may exclude its activity.
  • Select All Pages, All traffic and All devices to broaden the scope.
  • Remember that referrer matching uses the exact stored URL.

Prospects or Identified visitors are empty

  • The selected period may not contain that audience classification.
  • Review the authenticated-user settings in Manage Session Tracking.
  • Select All traffic or increase the date range.

Similar referrers appear more than once

  • Compare their full paths and query strings.
  • UTM parameters and other query values intentionally remain distinct.

Direct traffic is high

Referrer information can be absent because of:


  • typed or bookmarked visits;
  • privacy controls;
  • applications that do not pass a referrer;
  • redirects that remove attribution; or
  • another source that could not be identified.

The combination count looks higher than expected

The count is not a session total. One referrer can create multiple rows when it sends sessions to several destination pages or devices.


The CSV contains more rows than the table

This is expected. The export includes every row matching the active filters, while the table displays one page at a time.


The CSV is empty or cannot be downloaded

  • Confirm the table has results for the active filters.
  • Sign in again if the session has expired.
  • Retry after refreshing the dashboard.
  • Check whether the browser blocked the download.

Recent activity is missing

The report uses processed aggregate data. Very recent sessions may not appear until background aggregation has completed.


  • Manage Session Tracking
  • How to Enable Interaction Tracking
  • User Behaviour Dashboard
  • Referrer Pages vs Sessions
  • Session Count
  • Session Replay
  • Page Engagement
  • UTM URL Builder
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